Tourism in Australia is doing it tough at the moment. Not only has the GFC knocked the wind out of our sales, the skyhigh US dollar is making us an expensive destination. Because of these, and lots of other factors, tourism bodies are looking for answers in the trendy social media scape.
Destination marketeers have the most to gain from social media, and there are some I’ve been very impressed with. Have a peek at these groups, excelling online.
Have you ever been enticed or influenced through your interactions with a destination marketing body on social media?