Comments on: Protecting Your Good Name http://www.nickyjurd.com/protecting-your-good-name/ Effective Small Business Websites Fri, 21 Nov 2008 05:53:18 +0000 http://wordpress.org/?v=2.5 By: Kaj http://www.nickyjurd.com/protecting-your-good-name/#comment-25 Kaj Wed, 19 Mar 2008 06:02:12 +0000 http://www.nickyjurd.com/protecting-your-good-name/#comment-25 Misspellings are important to consider if a substantial number of people will type your URL into their browser directly, rather than going through a search engine. If you do any form of traditional advertising, or if your website is promoted by word-of-mouth, or your company has been operating for some time, you will have enough visitors to your website that capturing misspellings becomes a quantifiable avenue. "Accommodation" is a good example — if your domain name is BobsAccommodation.com.au, be sure to register BobsAccomodation.com.au also and redirect it to your main website. Misspellings are important to consider if a substantial number of people will type your URL into their browser directly, rather than going through a search engine.

If you do any form of traditional advertising, or if your website is promoted by word-of-mouth, or your company has been operating for some time, you will have enough visitors to your website that capturing misspellings becomes a quantifiable avenue.

“Accommodation” is a good example — if your domain name is BobsAccommodation.com.au, be sure to register BobsAccomodation.com.au also and redirect it to your main website.

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